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Specreel

Turn Playwright traces or a pasted URL into narrated product demos that re-check themselves as tests.

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Pricing
The open-source CLI is free. Specreel Cloud is free for one project with unlimited viewers and no card; Team is $39 a month for unlimited projects, scheduled checks and alerts, Scale is $149 a month with hosted browser runs and a custom domain, and Enterprise is custom. New workspaces get Team free for the first 14 days. Official source 1 ↗ · Official source 2 ↗
Available as
Specreel Cloud web dashboard at app.specreel.dev, hosted on Google Cloud Run. · Open-source Python CLI (pip install specreel, stdlib only, AGPL) for your machine or CI, plus a GitHub Action. · MCP server and a Claude Code skill for Claude Code, Cursor and Claude Desktop. · The Cloud can be self-hosted from the repository (Flask with SQLite or Postgres, one Docker image). Official source 1 ↗ · Official source 2 ↗ Official source 1 ↗ · Official source 2 ↗ Official source 1 ↗ Official source 1 ↗
Primary group
Coding & Development

What it does

Specreel turns recorded browser flows into narrated, shareable product demos that double as end-to-end tests. Point the open-source CLI at the Playwright traces your tests already write, or paste a URL into Specreel Cloud and it crawls your app, suggests flows and lets you edit them in plain English; the demos are regenerated on every green build or on a schedule, so a broken flow raises an alert instead of leaving a stale demo.

Official source 1 ↗

Features

  • Demos rendered from Playwright traces. Turn tracing on in Playwright and Specreel renders each trace.zip into a demo with real screenshots and step captions; captions come from the recorded clicks and assertions without AI, and you can export a single-file gallery or an MP4. Official source 1 ↗
  • Start from a URL, edit in plain English. Specreel Cloud crawls your app, suggests demo-worthy flows and lets you add or refine flows in plain English; AI writes a runnable flow grounded in the crawled pages and rechecks it in a real browser. Official source 1 ↗
  • Freshness loop and break alerts. A GitHub Action republishes the gallery on every passing build; when a flow that was green starts failing, Cloud opens an incident and posts a Slack or email alert with a demo of the failure. Official source 1 ↗ · Official source 2 ↗
  • Optional AI narration and voiceover. With your own Anthropic key, --ai rewrites captions into sales-engineer narration for under a cent per flow; --voice adds neural text-to-speech with your own OpenAI key. Hosted runs narrate automatically. Official source 1 ↗ · Official source 2 ↗ · Official source 3 ↗
  • Flow discovery for apps without tests. specreel recommend crawls your running app, ranks forms, search and navigation flows, and scaffolds a runnable Playwright script with TODOs for the assertions. Official source 1 ↗
  • Review links and showcase galleries. Share tokenized review links that anyone can open to watch, comment and approve without an account, and serve customers a curated showcase of only public, passing flows. Official source 1 ↗
  • Drive it from an AI coding tool. The specreel-mcp server exposes recommend, render, publish and other tools, so an agent can crawl, pick flows, render and publish for you. Official source 1 ↗

Pricing & free limits

Open source CLI

$0free

Self-hosted CLI under AGPL: render, gallery, MP4, recommend flow discovery, single-file bundle, GitHub Pages publishing, the GitHub Action and the MCP server. Official source 1 ↗

Team

$39per month

Unlimited projects, scheduled monitoring and alerts, review and sign-off, team seats and a workspace subdomain. Official source 1 ↗

Scale

$149per month

Everything in Team plus hosted browser runs and your own custom domain. Official source 1 ↗

Billing details

New Cloud workspaces get the Team plan free for the first 14 days with no card, then move to $39 a month or stay on Free. Official source 1 ↗

Upgrades go through Stripe Checkout; you can cancel any time and keep access to the end of the paid period, and pricing may change with notice. Official source 1 ↗ · Official source 2 ↗

AI narration in the CLI is billed by your own Anthropic account, not by Specreel. Official source 1 ↗

Free access & limits

Cloud Free allows one project; publishing a second project returns an error until you upgrade. Official source 1 ↗

Run now works on any plan, but scheduled runs need Team or higher. Official source 1 ↗

Best for & limitations

Keeping sales and docs demos accurate: replace Looms and click-through tours that go stale every sprint with demos regenerated from passing tests. Official source 1 ↗

Teams without a test suite that want a monitored demo from a staging URL, without writing code or setting up CI. Official source 1 ↗

Engineering teams that already run Playwright and want a demo gallery and PR previews from the traces their CI already produces. Official source 1 ↗

  • Cloud is in beta. Specreel Cloud is a beta run by an individual operator; features may change and availability is not guaranteed. Official source 1 ↗
  • Hosted runs are early. Hosted runs are beta, synchronous and single-process; a production browser farm is listed as the next step. Official source 1 ↗
  • Docs say billing and SSO are follow-ups. The Cloud docs still describe billing, SSO and the production deploy as follow-ups, although paid plans are on sale. Official source 1 ↗
  • Screens of your app are recorded. Specreel masks typed secrets, but the screenshots themselves are stored, so use test accounts and test data. Official source 1 ↗
  • Flows act on your app. Capturing flows runs a real browser against the target URL, so mutating flows should not run against production. Official source 1 ↗
Specreel product screenshot
Website previewFixed desktop viewport · 1440 × 900

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