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Describe Image

Turn an image or short video into alt text, SEO copy, OCR text, captions or an AI image prompt.

Sources checked

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Pricing
Freemium, credit-based. The free plan gives 10 check-in credits a day (up to five Model 1.0 generations) that expire after 24 hours. Annual plans cost $95.99 (Basic, 9,600 credits), $185.99 (Pro, 20,400) and $459.99 (Studio, 55,200) a year, and one-time packs of 300, 1,000 and 2,800 credits cost $5.99, $15.99 and $39.99 with credits that never expire. Model 2.0 and video tools need a paid plan or pack. Official source 1 ↗ · Official source 2 ↗
Available as
Web app in the browser; images are added by drag and drop, file picker, pasting a screenshot or a public image URL. Official source 1 ↗ · Official source 2 ↗
Primary group
Writing & Language

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What it does

Describe Image is a web tool that turns an uploaded image or short video into text. You pick an output mode (detailed or brief description, alt text, SEO description, OCR text extraction, social caption, product listing, image-to-prompt, chart analysis or document summary), optionally add your own instructions and an output language, and copy the result into a CMS, product page or prompt library. Guests get two free image generations a day without signing in; heavier use runs on credits, with a stronger Model 2.0 and video tools on paid plans.

Official source 1 ↗ · Official source 2 ↗

Features

  • Eleven output modes. Each mode structures the answer for one job: alt text, SEO metadata, OCR, social captions, product listings, chart analysis, document summaries, video summaries and more. Official source 1 ↗ · Official source 2 ↗
  • Image to prompt. Reverse-engineers a photo into a detailed generation prompt (subject, style, lighting, composition, palette) ready for Midjourney, DALL·E, Stable Diffusion or Flux. Official source 1 ↗
  • Alt text and SEO metadata. Writes WCAG-style alt text and long descriptions for screen readers, or SEO image titles, keywords, filenames and captions. Official source 1 ↗
  • OCR and document reading. Extracts and structures text from receipts, screenshots, forms and scanned pages, keeping the layout and pulling out key fields. Official source 1 ↗ · Official source 2 ↗
  • Video descriptions and chat. Paid plans add video summaries and Chat with Video; MP4, MOV and WebM files up to 200 MB are accepted. Official source 1 ↗ · Official source 2 ↗
  • Batch, custom prompts and languages. Several images can be queued and described in one pass, a custom prompt box adjusts the output, and you can choose the output language. Official source 1 ↗

Pricing & free limits

Basic

$95.99/year or $5.99 one-timeAnnual, monthly or one-time

Annual plan includes 9,600 credits a year; the one-time pack gives 300 credits. Model 2.0, all 11 output modes and video tools. Official source 1 ↗ · Official source 2 ↗

Pro

$185.99/year or $15.99 one-timeAnnual, monthly or one-time

Annual plan includes 20,400 credits a year; the one-time pack gives 1,000 credits. Adds longer video support and a faster queue. Official source 1 ↗ · Official source 2 ↗

Studio

$459.99/year or $39.99 one-timeAnnual, monthly or one-time

Annual plan includes 55,200 credits a year; the one-time pack gives 2,800 credits. Adds batch upload, long video, larger uploads and dedicated support. Official source 1 ↗ · Official source 2 ↗

Billing details

Annual prices are shown against the cost of 12 monthly payments ($119.88, $239.88 and $599.88), so monthly billing is the more expensive option. Official source 1 ↗

Subscriptions renew automatically and should be cancelled at least 24 hours before the next billing date; partial periods and used credits are generally not refunded, and one-time credit packs are final once delivered. Official source 1 ↗

Credits are returned automatically when a paid generation fails on the service side. Official source 1 ↗

Payments run through Creem and Stripe. Official source 1 ↗

Free access & limits

Guests can try two image generations a day without an account. Official source 1 ↗

Signed-in free users get 10 credits per daily check-in, enough for up to five Model 1.0 generations; the credits expire after 24 hours. Official source 1 ↗

Video tools and Model 2.0 are not available on the free plan. Official source 1 ↗

Best for & limitations

Writing alt text and long descriptions for website images during accessibility fixes. Official source 1 ↗ · Official source 2 ↗

Producing SEO titles, keywords and listing copy for ecommerce product photos. Official source 1 ↗ · Official source 2 ↗

Turning a reference photo into a reusable prompt for an AI image generator. Official source 1 ↗

Pulling text and totals out of receipts, screenshots and scanned documents. Official source 1 ↗

  • Check facts before publishing. The site itself warns that names, numbers, prices and product specs in a description need checking. Official source 1 ↗
  • Free credits don't carry over. Free check-in credits expire after 24 hours, and Model 2.0 and video need a paid plan. Official source 1 ↗
  • Unsaved results are lost. With Save off, results live only on the current page and disappear on refresh; turning Save on stores your uploads in your account. Official source 1 ↗ · Official source 2 ↗
  • Limited refunds. Used credits, partial billing periods and delivered one-time packs are generally not refunded. Official source 1 ↗
Describe Image product screenshot
Website previewFixed desktop viewport · 1440 × 900

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